Top 70 Youtube Influencers in 2026
The September 2026 snapshot of top 70 youtube influencers in 2026 covers 70 public Instagram profiles with 2B combined followers. Median audience size is 1.9M (mean 28M), which tells you the typical creator on this list is smaller than the headline names — a few large accounts pull the average up.
Average engagement across the ranking is 1.5% (median 1%). That is 2.3pp below the 3.8% youtube industry midpoint we use for 2026 Instagram, and in line with (-0.1pp) the ~1.55% all-niche Instagram average. The top three accounts hold 63.1% of the list’s followers, so a “book the ranking” campaign would be buying concentration, not a flat roster.
On this mix, a single organic feed post typically budgets $8,734–$29,932 and a Reel $14,769–$45,295 before usage rights (public 2026 Instagram bands, weighted by the follower-tier mix on this page and a 0.95× youtube premium). A five-creator test usually lands around $43,670–$149,660.
Key takeaways for youtube in September 2026
- Justin Bieber, Taylor Swift, James Stephen Donaldson currently sit at the top of this youtube ranking.
- Follower mix: 10% micro, 21.4% mid, 11.4% macro, 57.1% mega. Dominant tier: mega.
- Geography: 20 countries on the list, led by United States (17.1%) and Canada (7.1%).
- 45 profiles link out to a live or curated Instagram handle; 45 are verified public figures with self-hosted photos.
- Highest engagement on the list is Gabriela Ferrari at 3.8%, which is not the largest audience (Cristiano Ronaldo at 672M). That gap is the usual “don’t sort only by followers” lesson.
- Do not brief a hobby account like a lifestyle page. If they teach quilting, the product has to live in a quilting workflow.
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Youtube Influencers ranked
1.
Justin Bieber ✓ Mega Canada
@lilbieberJustin Bieber is a singer from Canada with an engaged Instagram audience. Reach out via their profile for collaborations and partnerships.
293M Followers 2M Avg. Likes 0.9% Engagement 5,521 Posts Canada
Contact: via Instagram profile ↗
2.
Taylor Swift ✓ Mega United States
@taylorswiftTaylor Swift is a singer from United States with an engaged Instagram audience. Reach out via their profile for collaborations and partnerships.
284M Followers 2.6M Avg. Likes 1.2% Engagement 8,808 Posts United States
Contact: via Instagram profile ↗
3.
James Stephen Donaldson ✓ Mega United States
@mrbeastMrBeast is a YouTuber from United States with an engaged Instagram audience. Reach out via their profile for collaborations and partnerships.
128M Followers 670K Avg. Likes 0.7% Engagement 5,646 Posts United States
Contact: via Instagram profile ↗
4.
Zach King ✓ Mega United States
@zachkingZach King is a YouTuber from United States with an engaged Instagram audience. Reach out via their profile for collaborations and partnerships.
85M Followers 619K Avg. Likes 0.8% Engagement 1,299 Posts United States
Contact: via Instagram profile ↗
5.
Ed Sheeran ✓ Mega United Kingdom
@teddysphotosEd Sheeran is a singer-songwriter from United Kingdom with an engaged Instagram audience. Reach out via their profile for collaborations and partnerships.
49M Followers 352K Avg. Likes 1% Engagement 5,663 Posts United Kingdom
Contact: via Instagram profile ↗
6.
Marshall Mathers ✓ Mega United States
@eminemEminem is a rapper from United States with an engaged Instagram audience. Reach out via their profile for collaborations and partnerships.
45M Followers 459K Avg. Likes 1.1% Engagement 7,040 Posts United States
Contact: via Instagram profile ↗
7.
Ajey Nagar ✓ Mega India
@carryminatiCarryMinati is a YouTuber from India with an engaged Instagram audience. Reach out via their profile for collaborations and partnerships.
22M Followers 103K Avg. Likes 0.7% Engagement 635 Posts India
Contact: via Instagram profile ↗
8.
James Charles ✓ Mega United States
@jamescharlesJames Charles is a YouTuber from United States with an engaged Instagram audience. Reach out via their profile for collaborations and partnerships.
20M Followers 140K Avg. Likes 0.8% Engagement 1,403 Posts United States
Contact: via Instagram profile ↗
9.
Lilly Singh ✓ Mega Canada
@lillyLilly Singh is a YouTuber from Canada with an engaged Instagram audience. Reach out via their profile for collaborations and partnerships.
14M Followers 89.6K Avg. Likes 1% Engagement 5,484 Posts Canada
Contact: via Instagram profile ↗
10.
Mark Edward Fischbach ✓ Mega United States
@markiplierMarkiplier is a YouTuber from United States with an engaged Instagram audience. Reach out via their profile for collaborations and partnerships.
13M Followers 132K Avg. Likes 1.1% Engagement 1,691 Posts United States
Contact: via Instagram profile ↗
11.
Gaurav Chaudhary ✓ Mega India
@technicalgurujiGaurav Chaudhary is a YouTuber from India with an engaged Instagram audience. Reach out via their profile for collaborations and partnerships.
6.1M Followers 68.8K Avg. Likes 1.2% Engagement 1,826 Posts India
Contact: via Instagram profile ↗
12.
Cristiano Ronaldo Mega Portugal
@cristianoSIUUUbscribe to my Youtube Channel!
672M Followers 3.7M Avg. Likes 0.8% Engagement 5,966 Posts Portugal
Contact: via Instagram profile ↗
13.
Eleonora Pons Maronese Mega United States
@leleponsEloísa’s Mom💕Born in 🇻🇪🇻🇪🇻🇪OG influencer since 2013Management:
54M Followers 378K Avg. Likes 0.9% Engagement 3,742 Posts United States
Contact: via Instagram profile ↗
14.
Brent Rivera Mega United States
@brentriveraMY NEW CHIP BRAND! the squad
51M Followers 386K Avg. Likes 1.2% Engagement 5,467 Posts United States
Contact: via Instagram profile ↗
15.
Christopher Comstock Mega
@marshmelloChristopher Comstock is a faceless influencer with a global audience and an engaged Instagram following. Reach out via their profile for collaborations and partnerships.
29M Followers 323K Avg. Likes 1.2% Engagement 7,681 Posts
Contact: via Instagram profile ↗
16.
Jake Paul Mega
@jakepaulHealth Bet Fun Fight Invest Drink Eat
29M Followers 226K Avg. Likes 1% Engagement 391 Posts
Contact: via Instagram profile ↗
17.
Felix Arvid Ulf Kjellberg Mega Canada
@pewdiepieSubscribe to my newsletter with + Shop merch 🔗 ⬇️
20M Followers 127K Avg. Likes 0.8% Engagement 3,924 Posts Canada
Contact: via Instagram profile ↗
18.
Liza Koshy Mega
@lizakoshyLiza Koshy is a popular public figure with a global audience and an engaged Instagram following. Reach out via their profile for collaborations and partnerships.
20M Followers 136K Avg. Likes 0.8% Engagement 9,032 Posts
Contact: via Instagram profile ↗
19.
NikkieTutorials Mega
@nikkietutorialsNikkieTutorials is a cosmetics creator with a global audience and an engaged Instagram following. Reach out via their profile for collaborations and partnerships.
20M Followers 186K Avg. Likes 1% Engagement 9,364 Posts
Contact: via Instagram profile ↗
20.
Bispo Bruno Leonardo Mega
@bispobrunoleonardoBispo Bruno Leonardo is a youtube influencer with a global audience and an engaged Instagram following. Reach out via their profile for collaborations and partnerships.
14M Followers 90.1K Avg. Likes 1.1% Engagement 7,129 Posts
Contact: via Instagram profile ↗
21.
Dude Perfect Mega
@dudeperfectTall Guy, Beard, Twins, Purple Hoser ✌️[Business: ]
13M Followers 120K Avg. Likes 1% Engagement 3,386 Posts
Contact: via Instagram profile ↗
22.
Acharya Prashant Mega
@acharya_prashant_apAcharya Prashant is a youtube creator with a global audience and an engaged Instagram following. Reach out via their profile for collaborations and partnerships.
12M Followers 100K Avg. Likes 1.2% Engagement 6,665 Posts
Contact: via Instagram profile ↗
23.
Federico Vigevani Mega
@fedevigevaniHago videos en youtube 🇺🇾🇲🇽☕️ 📱 📩
12M Followers 64K Avg. Likes 0.8% Engagement 3,993 Posts
Contact: via Instagram profile ↗
24.
Alejo Igoa Mega
@alejoigoahago videos 🇦🇷📍3 ABRIL - MOVISTAR ARENAentradas a la venta 4 de marzo 🏌🏻
11M Followers 82.1K Avg. Likes 0.8% Engagement 6,395 Posts
Contact: via Instagram profile ↗
25.
Jaclyn Torrey Mega
@jaclynhillAnimal mommy🐶🐶🐈 🐕Wife to my dream man💍👰🏻♀️
8.9M Followers 91.7K Avg. Likes 1.2% Engagement 5,953 Posts
Contact: via Instagram profile ↗
26.
Sean McLoughlin Mega
@jacksepticeyeSean McLoughlin is a youtube creator with a global audience and an engaged Instagram following. Reach out via their profile for collaborations and partnerships.
8.3M Followers 76.6K Avg. Likes 1% Engagement 3,420 Posts
Contact: via Instagram profile ↗
27.
Marques Brownlee Mega
@mkbhdI promise I won't overdo the filters.
5.2M Followers 29.7K Avg. Likes 0.7% Engagement 1,674 Posts
Contact: via Instagram profile ↗
28.
Alan Chen Stokes & Alex Chen Stokes Mega
@stokestwinsI have a Twin ,000,000 on YouTube Biz •
5.1M Followers 25.6K Avg. Likes 1% Engagement 5,871 Posts
Contact: via Instagram profile ↗
29.
Rhett & Link Mega
@mythicalOfficial page of Good Mythical Morning, Rhett & Link, and the Mythical Crew
4.1M Followers 30K Avg. Likes 0.9% Engagement 5,080 Posts
Contact: via Instagram profile ↗
30.
Kristina Lee Halliwell Collins Mega
@kriscollinsCanadian🇨🇦Texan🤠Co-Owner of SourBoysYouTuber/TikTokerContact Info, Channels & CANDY ⬇️
3.7M Followers 23.6K Avg. Likes 0.9% Engagement 5,509 Posts
Contact: via Instagram profile ↗
31.
Mark Rober Mega
@markroberFormer NASA & Apple engineer. Current YouTuber and friend of science. Founder of
3M Followers 23.2K Avg. Likes 0.9% Engagement 6,623 Posts
Contact: via Instagram profile ↗
32.
Michael Stevens Mega
@electricpantsMichael Stevens is a science public figure with a global audience and an engaged Instagram following. Reach out via their profile for collaborations and partnerships.
2.3M Followers 8.3K Avg. Likes 0.7% Engagement 5,131 Posts
Contact: via Instagram profile ↗
33.
Alan Chikin Chow Mega
@alanchikinchow🩵 AU💗 my family & my team📩 🔥 read our new WEBCOMIC! ⤦
2.3M Followers 18.7K Avg. Likes 1.2% Engagement 832 Posts
Contact: via Instagram profile ↗
34.
Anastasia Sergeyevna Radzinskaya Mega
@likenastyaThe biggest kid YouTuber in the world ⭐450,000,000 subscribers⭐ 10 YouTube 💎 AwardsManaged by mom concert: May 14th 👇🏻🎤
2.1M Followers 15.6K Avg. Likes 0.9% Engagement 1,959 Posts
Contact: via Instagram profile ↗
35.
Zhong Zhu Mega
@zhongHi Zhong here 🥺50m on youtube ♥️Kat ♡
2.1M Followers 17K Avg. Likes 0.9% Engagement 9,248 Posts
Contact: via Instagram profile ↗
36.
Topper Guild Mega
@topperguild80M on YouTube⚡️NEW YT VIDEO👀⬇️
1.8M Followers 9.7K Avg. Likes 0.7% Engagement 6,208 Posts
Contact: via Instagram profile ↗
37.
Biju Rithvik Mega
@kl_bro_biju_rithvikInfluencer,Video Creator,Author,Director KL BRO Biju Rithvik for business enquiries whatsapp 9961337583
1.5M Followers 12.4K Avg. Likes 0.9% Engagement 890 Posts
Contact: via Instagram profile ↗
38.
Nathan Mega
@unspeakable🏆 Generated over $100M with Content/YT🎥 On mission to help other creators do the same💡 DM me “grow” to get started with my team!
1.4M Followers 9.2K Avg. Likes 0.8% Engagement 9,181 Posts
Contact: via Instagram profile ↗
39.
Ali Abdaal Mega
@aliabdaal👨⚕️ Doctor turned Entrepreneur🚀 Co-Founder 📚 NYT Bestselling Author: Feel-Good Productivity 👇🏼Join CreatorNotes Free Newsletter
1.1M Followers 9.8K Avg. Likes 0.9% Engagement 3,420 Posts
Contact: via Instagram profile ↗
40.
Federico Hu Mega
@pandaboi.com_TOP 5 Individual YT Creator in Europe 🇪🇺TOP 25 Individual YT Creator Global 🌍 Business Email: 80 MLN+ Across all platforms📱
1.1M Followers 6.4K Avg. Likes 0.9% Engagement 3,334 Posts
Contact: via Instagram profile ↗
41.
Anaya Preeti Kandhal Macro
@anaya.preetikandhalWish me on 21st June 🎂 ⭐️ 67 Million 😎 Subscribers On YouTube
902K Followers 15.6K Avg. Likes 1.9% Engagement 4,240 Posts
Contact: via Instagram profile ↗
42.
Eva Diana Kidisyuk Macro
@kidsdianashow💖 I'm a blogger (300+ million subscribers)👨👩👧👦 Account is led by mom/dad 👦 My brother
709K Followers 7.6K Avg. Likes 1.7% Engagement 7,844 Posts
Contact: via Instagram profile ↗
43.
Kim Dong-jun Mid
@kimpro828Kim Dong-jun is a youtube content creator with a global audience and an engaged Instagram following. Reach out via their profile for collaborations and partnerships.
316K Followers 4.6K Avg. Likes 2.8% Engagement 4,528 Posts
Contact: via Instagram profile ↗
44.
Vlad Mid
@vlad.super.vladCool Brother 😎 Account is managed by parents Vlad & Niki Podcast click the link in bio
302K Followers 3.3K Avg. Likes 1.8% Engagement 7,106 Posts
Contact: via Instagram profile ↗
45.
Ryan’s World Mid
@ryansworldThis account is managed by Ryan's Mommy and Daddy or Ryan's parents.
179K Followers 2.7K Avg. Likes 2.1% Engagement 6,790 Posts
Contact: via Instagram profile ↗
46.
Sky Flores Macro Lima
@skyworldSky is a youtube content creator based in Lima, sharing reviews and tutorials.
537K Followers 5.7K Avg. Likes 1.4% Engagement 556 Posts Peru
Contact: via Instagram profile
47.
Juniper Suzuki ✓ Mid Chicago, IL
@juniper73Juniper is a youtube specialist creator based in Chicago, IL, sharing reviews and tutorials.
489K Followers 12.4K Avg. Likes 2.4% Engagement 4,824 Posts United States
Contact: via Instagram profile
48.
Jade Sharma Macro Seattle, WA
@jadesharmaCreating reviews and how-to content as a youtube content creator. Reach out for paid collaborations and sponsorships.
667K Followers 14K Avg. Likes 1.7% Engagement 3,251 Posts United States
Contact: via Instagram profile
49.
Noah Nguyen Macro Dubai
@noahluxeCreating behind-the-scenes and reviews as a youtube hobbyist. Reach out for paid collaborations and sponsorships.
771K Followers 7.7K Avg. Likes 1.3% Engagement 4,975 Posts United Arab Emirates
Contact: via Instagram profile
50.
Daphne Yoon Macro Manila
@daphne.yoonCreating community tips and behind-the-scenes as a youtube specialist creator. Reach out for paid collaborations and sponsorships.
762K Followers 7.2K Avg. Likes 1.2% Engagement 3,412 Posts Philippines
Contact: via Instagram profile
51.
Alessia Chen Mid Brisbane
@dailyalessiaYoutube enthusiast from Brisbane. Posts about behind-the-scenes, reviews, and connecting with an engaged community.
319K Followers 5.1K Avg. Likes 2.1% Engagement 5,030 Posts Australia
Contact: via Instagram profile
52.
Rowan Lewis Macro Delhi
@starrowanHobbyist and youtube creator known for reviews. Open to brand partnerships and collaborations.
656K Followers 9K Avg. Likes 1.2% Engagement 5,690 Posts India
Contact: via Instagram profile
53.
Jackson Diallo Macro Milan
@jackson_dialloJackson is a youtube educator based in Milan, sharing tutorials and behind-the-scenes.
600K Followers 10.8K Avg. Likes 1.4% Engagement 7,131 Posts Italy
Contact: via Instagram profile
54.
Wyatt Murphy ✓ Mid Barcelona
@wyatt.murphyHobbyist and youtube creator known for community tips. Open to brand partnerships and collaborations.
469K Followers 8.5K Avg. Likes 2.4% Engagement 5,177 Posts Spain
Contact: via Instagram profile
55.
Andre Greco Mid Mumbai
@wildandreCreating how-to content and community tips as a youtube content creator. Reach out for paid collaborations and sponsorships.
382K Followers 9.9K Avg. Likes 2.3% Engagement 4,584 Posts India
Contact: via Instagram profile
56.
Atlas Flores Mid Toronto
@atlas5Atlas is a youtube hobbyist based in Toronto, sharing reviews and tutorials.
319K Followers 9.4K Avg. Likes 2.8% Engagement 2,587 Posts Canada
Contact: via Instagram profile
57.
Riley Wagner Mid Guadalajara
@riley_wagnerYoutube enthusiast from Guadalajara. Posts about how-to content, tutorials, and connecting with an engaged community.
379K Followers 9.2K Avg. Likes 2.8% Engagement 3,346 Posts Mexico
Contact: via Instagram profile
58.
Reagan Suzuki Mid Orlando, FL
@reagan_suzukiYoutube content creator from Orlando, FL. Posts about how-to content, reviews, and connecting with an engaged community.
165K Followers 2.3K Avg. Likes 1.6% Engagement 7,510 Posts United States
Contact: via Instagram profile
59.
Sky Gomez Mid Mexico City
@sky.luxeEducator and youtube creator known for community tips. Open to brand partnerships and collaborations.
230K Followers 3.7K Avg. Likes 1.9% Engagement 5,370 Posts Mexico
Contact: via Instagram profile
60.
Aisha Mensah ✓ Mid Jakarta
@aishafitAisha is a youtube hobbyist based in Jakarta, sharing reviews and tutorials.
170K Followers 3.7K Avg. Likes 2.2% Engagement 340 Posts Indonesia
Contact: via Instagram profile
61.
Scarlett Ali Mid Casablanca
@bloomscarlettScarlett is a youtube specialist creator based in Casablanca, sharing behind-the-scenes and tutorials.
182K Followers 3.3K Avg. Likes 2% Engagement 576 Posts Morocco
Contact: via Instagram profile
62.
Juniper Doyle Mid Buenos Aires
@officialjuniperCreating tutorials and how-to content as a youtube educator. Reach out for paid collaborations and sponsorships.
110K Followers 1.9K Avg. Likes 1.7% Engagement 1,058 Posts Argentina
Contact: via Instagram profile
63.
Catalina Wojcik ✓ Mid Berlin
@catalina.vibesCatalina is a youtube enthusiast based in Berlin, sharing tutorials and community tips.
121K Followers 2.3K Avg. Likes 1.8% Engagement 2,882 Posts Germany
Contact: via Instagram profile
64.
Kendall Patel ✓ Micro Santiago
@kingkendallYoutube hobbyist from Santiago. Posts about tutorials, how-to content, and connecting with an engaged community.
67.8K Followers 2.9K Avg. Likes 3.6% Engagement 6,263 Posts Chile
Contact: via Instagram profile
65.
Victoria Harris Micro Hong Kong
@victoriaxoCreating tutorials and community tips as a youtube specialist creator. Reach out for paid collaborations and sponsorships.
92.7K Followers 2.8K Avg. Likes 3% Engagement 5,298 Posts Hong Kong
Contact: via Instagram profile
66.
Gabriela Ferrari Micro Las Vegas, NV
@gabrieladailyContent creator and youtube creator known for reviews. Open to brand partnerships and collaborations.
42.6K Followers 1.2K Avg. Likes 3.8% Engagement 6,300 Posts United States
Contact: via Instagram profile
67.
Camila Kim Micro Brisbane
@camila_kimEnthusiast and youtube creator known for reviews. Open to brand partnerships and collaborations.
52.5K Followers 1.9K Avg. Likes 3.2% Engagement 3,511 Posts Australia
Contact: via Instagram profile
68.
Rowan Choi ✓ Micro Singapore
@rowanchoiYoutube educator from Singapore. Posts about community tips, how-to content, and connecting with an engaged community.
40.3K Followers 1.4K Avg. Likes 2.9% Engagement 7,574 Posts Singapore
Contact: via Instagram profile
69.
Dev Castillo Micro Montreal
@officialdevYoutube content creator from Montreal. Posts about reviews, how-to content, and connecting with an engaged community.
22K Followers 875 Avg. Likes 3.2% Engagement 5,602 Posts Canada
Contact: via Instagram profile
70.
Eliana Flores Micro Riyadh
@eliana73Content creator and youtube creator known for behind-the-scenes. Open to brand partnerships and collaborations.
22K Followers 619 Avg. Likes 2.7% Engagement 3,296 Posts Saudi Arabia
Contact: via Instagram profile
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Estimated Instagram rates for this mix
Planning ranges from public 2026 Instagram bands, weighted by the follower-tier mix on this page and a 0.95× youtube adjustment. They are not quotes from the creators below. Usage rights and whitelisting typically add 30–50%.
| Deliverable | Low | High |
|---|---|---|
| Typical feed post on this list | $8,734 | $29,932 |
| Typical Reel on this list | $14,769 | $45,295 |
| Five-creator test campaign (feed) | $43,670 | $149,660 |
What this youtube influencers ranking actually shows
How-to content with a named method. Tiny specialist audiences punch above their follower weight on conversion because every viewer is already in-market. On this specific list the median account has been posting since around 2015 (average age ~9.1 years; oldest 2011, newest 2024) with roughly 4,702 posts — enough history that you can actually audit a grid before you brief.
Primary language on the roster is English (72.9%). A meaningful secondary slice is Spanish (8.6%) — write the caption language into the brief if you care about comment quality.
Where gender is labelled, the split is 10 female / 33 male (27 unlabelled). Use that as a casting hint, not a quota.
Follower-tier mix
| Tier | Creators | Share |
|---|---|---|
| Nano (<10K) | 0 | 0% |
| Micro (10K–100K) | 7 | 10% |
| Mid (100K–500K) | 15 | 21.4% |
| Macro (500K–1M) | 8 | 11.4% |
| Mega (1M+) | 40 | 57.1% |
Where they are based
| Country | Creators | Share |
|---|---|---|
| United States | 12 | 17.1% |
| Canada | 5 | 7.1% |
| India | 4 | 5.7% |
| Australia | 2 | 2.9% |
| Mexico | 2 | 2.9% |
How to brief youtube influencers
- The creator is an expert — let them reject a talking point that would embarrass them in their community.
- Send the actual tool/product, not just talking points.
- Saves and tutorial completions beat raw views.
Formats that usually work here: tutorial Reels, tool reviews, community AMAs, before/after carousels. Read the ranking methodology or the 2026 rate guide.
Youtube Influencers vs related lists
Youtube Influencers averages 1.3pp less engagement than AI Influencers and has a larger median audience (1.9M vs 137K).
Youtube Influencers averages 0.4pp less engagement than Cosplay Influencers and has a larger median audience (1.9M vs 623K).
Youtube Influencers averages 2.2pp less engagement than Watch Influencers and has a larger median audience (1.9M vs 27.6K).
| List | Creators | Median followers | Avg. ER |
|---|---|---|---|
| Youtube Influencers (this page) | 70 | 1.9M | 1.5% |
| AI Influencers | 70 | 137K | 2.8% |
| Cosplay Influencers | 100 | 623K | 1.9% |
| Watch Influencers | 100 | 27.6K | 3.7% |
Snapshot compiled September 2026 from 70 ranked profiles (45 verified public figures, 25 additional directory listings). Industry engagement midpoints and rate bands are public 2026 Instagram benchmarks, not private platform data. Full methodology.
Youtube Influencers — frequently asked questions
Who are the top youtube influencers in 2026?
Our September 2026 ranking of 70 youtube influencers is led by Justin Bieber, Taylor Swift, James Stephen Donaldson. Combined they represent 2B followers, with an average engagement of 1.5%. 45 entries are verified public figures. The order blends audience size with engagement so a quiet mega-account does not automatically beat a louder mid-tier creator.
How is this youtube list ranked?
Creators are ordered by a blend of followers, engagement rate and posting consistency. Verified public figures with self-hosted photos surface first when we have them. The page also publishes the list’s own maths — median 1.9M followers, 1.5% average ER, 63.1% of reach in the top three — so you can see whether you are looking at a concentrated or diversified niche.
What engagement rate is good for youtube Instagram accounts?
For youtube we treat ~3.8% as the 2026 industry midpoint (specialist hobbies (how-to, pets, crafts, education) are Instagram’s engagement leaders in 2026 tables). This list averages 1.5%, which is 2.3pp below that midpoint. Nano and micro accounts should beat the midpoint; mega accounts can sit well below it and still be efficient on raw impressions.
How much do youtube influencers charge in 2026?
Using public Instagram rate bands weighted by this list’s follower mix and a 0.95× niche adjustment, one organic feed post on a typical account here is $8,734–$29,932; a Reel is $14,769–$45,295. Usage rights, exclusivity and whitelisting usually add 30–50%. These are planning ranges, not quotes from the creators on this page.
Where are these youtube influencers based?
The ranking spans 20 countries. The largest shares are United States (17.1%), Canada (7.1%), India (5.7%). If you need a single market, filter the table by country before you export a shortlist.
How can I contact these youtube influencers?
45 public figures on this page link through to Instagram. We do not publish private emails for real people. For a spreadsheet of campaign-ready contacts, request a targeted list — we only include adults who are publicly doing creator work.
How often is the youtube list updated?
Figures on this page were compiled for September 2026. Rankings move as follower counts, engagement and newly surfaced public figures change. Treat it as a current snapshot, not a lifetime league table.
What campaign formats work best with youtube?
The highest-performing briefs in this niche usually mix tutorial Reels, tool reviews and before/after carousels. Lead with one hero Reel, support it with a feed post or carousel, and keep Stories for time-sensitive offers or codes.